MYSTERY SHOPPING

For Mystery Shopping we have a pool of around 1.000 staff members available for assistance checks and test purchases everywhere in Austria.

Our testers are dispersed across all regions of Austria, meaning we can guarantee that the tests will only be carried out by residents of the tested region or the tested province.

Nationwide tours including all the provinces are carried out by individual testers only when this is made necessary by the project design or when it is expressly requested.

There are two main variations in the process:

  1. Paper-and-Pencil: traditional variation with questionnaire
  2. Online: results of the test are entered into an online database and the results may be accessed via Internet

In addition to traditional Mystery Shopping, e.g. personal test visits, there are also tests in the form of

  • Mystery Calls
  • Mystery Mails
  • Mystery Letters
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